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Marketing expert John Dwyer of the Institute of Wow shares his unconventional strategies to stand out in competitive industries. He advises against competing on price and emphasizes the importance of adding value, like pairing product purchases with enticing incentives such as free vacations. John also discusses the benefits of direct response marketing over brand marketing for small to mid-sized businesses.
Royal Mortier, founder of PLIRIS Plans, shares valuable insights on how to navigate and succeed in the home design industry. He discusses the impact...
Ashley Rodriguez, Facebook ads expert and creator of Ads Academy, shares actionable strategies for turning $1,000 clients into $5,000+ retainers using Facebook ads. She...
Stephen Smith, an advertising professional, content creator, and comedian, shares his unconventional path into the industry, from selling funerals to mastering online lead generation....